Search engine optimization

Manvish SEO Code of Ethics

Manvish will not intentionally do harm to a client. This involves the continued use of any technology or procedure (without appropriate care) that is known to result in having the client site removed from search engine indexes or directories, or rendered inoperative. Questionable adherence to standards must be addressed via the Robots Exclusion Standard.

Manvish will not intentionally violate any specifically published and enforced rules of search engines or directories. Should rules and guidelines change (as they often do), the Manvish will promptly take action to comply with the changes as they apply to all clients. Where rules and guidelines are unclear, Manvish will seek clarification and await approval from the appropriate search engine before continuing to utilize potentially harmful technology or procedures.

Manvish will not intentionally mislead, harm, or offend our client. All individuals utilizing a search engine to visit a site will not be misled by the information presented to or by the search engine, or harmed or offended upon arrival at the client site. This includes techniques like "bait and switch" where the client page does not substantially contain and is not clearly associated with the optimized phrase, or may be reasonably offensive to targeted visitors.

Manvish will not intentionally violate any laws. This involves the deliberate and continued violation of copyright, trademark, service mark, or laws related to spamming as they may exist at the state, federal, or international level.

Manvish will not falsely represent the content of the client site. This includes the practice of presenting different versions of web pages to different users except where that information is altered solely to meet browser specifications and needs, sensitivity to regional factors such as language, or product specific needs. In general, ALL requests for a specific URL should be served identical HTML by the web server.

Manvish will not participate in a conflict of interest without prior notice to all parties involved. This includes the practice of choosing to emphasize one client over another in competing keywords because there is more personal gain for the practitioner. All clients are treated equally and all will receive equal best effort in their optimization.

Manvish will not set unreasonable client expectations. This includes the practice of accepting more than a reasonable number of clients competing for the same keywords and implying that all will be in the top positions in the search engines. This also includes the implication that results can be obtained in an unreasonable amount of time given the known condition of the search engines, client site, and competition.

Manvish will protect the confidentiality and anonymity of their clients with regards to privileged information and items implying testimonial support for the SEO practitioner. All staff of Manvish shall be bound to protect information that is not generally known as it may harm the client. The Manvish will not include the publishing of testimonials and proprietary logos of client lists, press releases, and other collateral discussing the client without explicit approvals.

Manvish will work to their best ability to increase or retain the rankings of client sites. Clients are contracting for fee with the Manvish in order to obtain and retain search engine placement. The Manvish is charged with an obligation to utilize appropriate and allowed technology and methodologies to improve and retain the rankings for their clients in the face of shifting search engine technology, competition, and client web site needs.